Puhelin

Have you thought about making WordPress websites for your business yourself?

In the main, this is not worth it, with one exception. We'll tell you why in a moment. In the article, we also reveal how the price of a WordPress website is formed and what you should consider when you plan to acquire or build your own website with WordPress.

When should you make your company's WordPress website yourself?

You should make the company's WordPress homepage yourself only if you are a beginner entrepreneur with no extra money in your cash register and you need a homepage consisting of a couple of pages at the most, without any customized functions or an online store.

Otherwise, it's best to outsource the creation of websites to a specialist in the field. The reason for this is simple.

With WordPress, you can make websites yourself, even if you don't have much technical knowledge. The web is full of instructions on how to easily make a home page yourself without previous experience or web development and coding skills.

Still, while it's totally possible to make a WordPress website for a business, it's usually not worth the effort.

Those who build WordPress websites themselves invariably come across many different challenges and problems along the way, which in principle should not even appear if you follow the instructions. Still, they keep coming. We then go to find solutions to these from different places, such as YouTube, discussion forums and Facebook.

Sometimes the answer to a problem is simple, other times it isn't, and fixing it can take several steps backwards.

In the end, the process takes so much time that it no longer makes any sense. It can also be that the website project is so badly stuck that the help of a professional is resorted to when the know-how or nerves run out.

During all this, the entrepreneur could of course use his core business.

So, if you have endless time and the desire to learn, you can make WordPress homepages for your company yourself. But, be prepared for challenges (many challenges) both during the construction process and after the website is published.

We'll talk more about this next.

This is why you shouldn't create a WordPress homepage for your business

There is also a lot more to creating a website than putting the site together, because the website must be able to convey the message to potential customers in the right way.

So even if you can somehow get the WordPress home page to work and look good on the surface, it is unfortunately not enough.

If the technical implementation is not in order and the website does not offer the user an excellent user experience, it will not be able to convert the potential into sales. At the same time, it is often difficult for an entrepreneur to get visitors to their website at all and to achieve natural, non-paid visibility on Google.

At this point, the entrepreneur often tries to make up for it by advertising the company in digital channels more and more.

However, it doesn't work, because just getting visitors to the website does not guarantee sales.

The task of the company's website is to get a potential customer interested in the product or service and to convert the potential into concrete actions, such as calls, reserved time, filled out contact forms and sales.

If a self-made WordPress website can't do this, no amount of traffic will bring sales. What is the whole purpose of the homepage.

You can think of it like a company's homepage is like a 24/7 sales representative online. It is in the entrepreneur's interest to ensure that he has sent his best salesperson to do the job. Otherwise, there's no point in going.

This is the main reason why you shouldn't make a company's WordPress homepage yourself.

The price of a self-made WordPress website

If you make WordPress websites for your business yourself, you will definitely save money because there are no upfront costs. At best, only a few hundred, if not less, sink into various payments, such as a domain name, web hosting and, for example, the use of Elementor .

Time is also money. In terms of time, making a website can take anything from a few days to weeks, months and even more than a year, depending on the size of the site and the starting level of the creator.

Sometimes a self-made home page is built very quickly, but painfully slowly when you run into problems.

However, the time it took to create a self-made WordPress website does not bother the entrepreneur nearly as much as the fact that the website, which was built with effort and finally got ready for publication, does not achieve any results.

Time passes and the entrepreneur sees that visitors come and go. Still, the contacts do not increase and the company's treasury Kilise does not increase at the desired pace.

However, the same competitor seems to be doing well.

No wonder. When the home page of a competing company is faster, clearer, more beautiful and more functional in all respects than your own home page, this is practically an invitation from you to your customer to buy from your competitor.

By using an expert to create a WordPress homepage, you ensure your company a high-quality, professional and sales-oriented implementation that serves the business goals from day one. This way you won't lose a single customer to your competitor because your home page isn't good enough.

A company's website should always be seen primarily as an investment that will pay for itself.

The price of a WordPress website when outsourcing

The price of a professional WordPress website is usually around a few thousand, but you can get a website for as little as a few hundred.

However, you should approach the cheapest offers with reservations.

If the homepage costs, for example, 400 euros, the creator probably spends almost no time on it.

This price often does not include multiple pages, customized functions, conversion optimization (optimizing the homepage to make it the most selling entity possible) or even basic search engine optimization to show up on Google.

So you have to do all this yourself afterwards or alternatively pay another or more times to the person in the field. A real professional probably won't even make websites this cheap, so when you buy pages for a few hundred, you can't be sure of the end result you get.

On the contrary, the price of a company's WordPress homepage can reach tens of thousands if it is done from start to finish with coding.

If you don't know how to code yourself, it is difficult or impossible for an entrepreneur to update a website built in this way. In this situation, the help of the author of the homepage may be needed to make all, even small, changes, such as updating the content.

In the future, editing and expanding a homepage to, for example, an online store will easily be at least as expensive as building the original website.

A fully coded homepage is therefore not necessarily a reasonable or even possible option for all entrepreneurs.

A customized and unique homepage can also be made by using ready-made technology, such as themes and add-ons. Functions for which ready-made solutions are not available are coded. In this way, making a WordPress homepage remains at the most cost-effective level.

Growly's homepage combines modern solutions, thanks to which the entrepreneur does not pay for nothing. When you don't reinvent the wheel, but use ready-made tools proven to work, the entrepreneur saves time and money.

You can also easily manage the homepage yourself without technical know-how or the help of a developer.

In the future, making changes to the WordPress homepage is basically profitable, and setting up an online store is very quick and easy.

Other factors affecting the price of the homepage

The price of a WordPress homepage made by a professional is affected by all the things mentioned above, such as the number of pages, customized functions, search engine optimization, conversion optimization, the author's price level and additional services, such as content production and brand design or just logo design, if they are not already available.

Also remember the other services you need to keep the homepage up. Such services include, for example, a domain name , web hosting and maintenance, i.e. updating the WordPress homepage and keeping it secure.

It is often worth comparing the prices of WordPress homepages, as well as the contents of the offers, because there are differences between them. A high price does not always guarantee a high-quality result, so before accepting an offer, it would be good to familiarize yourself with the company's customer reviews and websites .

With Growly, the website service price always includes everything you need, including conversion optimization and basic search engine optimization. We also offer an introduction to using WordPress and updating the content of the homepage. We are happy to help whenever there are questions.

Our implementations

View all

FitWood – Verkkokaupan uudistus ja B2B-myyntialueen rakentaminen - Growly

FitWood – Renovation of the online store and construction of the B2B sales area

FitWood is a Finnish company that manufactures beautiful and durable birch plywood products for active everyday life. Their products are designed to support the well-being of the whole family with a nature-inspired design that fits every home. Problem FitWood's previous...

Read more

Lillipop – Uuden verkkokaupan ja kassajärjestelmän avulla perheiden arkea helpottamassa - Growly

Lillipop - Making everyday life easier for families with the new online store and checkout system

Starting point Lillipop is a new brand that focuses on bringing joy to the everyday life of families by offering fun and cool products that enrich the childhood years. Their goal is to lighten the everyday life of parents living...

Read more

Kaiko – Muotia hyvän tekemisen puolesta - Growly

Kaiko – Fashion for doing good

Kaiko started from the desire to combine fashion and ethics. The core of the brand is social responsibility: Kaiko not only manufactures its products transparently, but also directs 7% of the profit of each product sold to the education and...

Read more